We provide quantitative and analytical support and consulting for marketing and client relationship management departments.
We make sense of all your spreadsheets and databases. We :
- Analyze your data
- Discover patterns and distinctive subgroups clients, patients and prospects and find relationships between behavior and products
- Offer clear and quantitatively solid interpretations of the data and analysis results
- Provide suggestions for best practices
- Communicate results, findings, patterns and conclusions
An important activity of our CRM/Marketing center of competence is quite wide: from the identification of the “best” prospects for a company,up to the identification of the “best” people to invite to a charity dinner. With “best”, we mean: “the candidates who are the most likely to buy/ to donate, and the candidates who are likely to buy/donate for the largest amount)