Quality Control

Statistical Quality and Process Control is a strategy and a set of methods for improving the quality and safety of your systems, processes and outcomes. This approach is data-driven. This methodology has its foundations in the theory of variation. The stats-based control incorporates the concepts of: Analytic study Process Improvement Prevention and safety control Stability of […]

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Market Segmentation

Segmentation: A Fundamental task to understand your clients If you share any of the below questions, then market segmentation solutions will help you gain the market information your organization needs. How do clients differ by their geographic, demographic and psychographic profiles? Prioritize market segment entry based on segment attractiveness and organizations’ competitive advantages. How can […]

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Surveys & Enquetes

An analytical approach to healthcare marketing.     The healthcare market is a non-profit market in essence. Therefore, a specific approach to the marketing of these services are needed. The starting perspective of healthcare marketing is quite similar with healthcare quality assurance (healthcare “perceived” quality). The goal of healthcare marketing is often improvement of perceived satisfaction of […]

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